RED IRON LABS

Red Iron Labs is a virtual reality game, content, and platform company operating in the B2B and B2C sectors.

Founded in 2016 as a game company in Calgary, we specialize in VR (virtual reality), building multiplayer experiences, simulations, and hyper realistic AAA (“Triple A”) video-game level environments across many industries.

Our development team is led by Lloyd Summers, who has 30 years of experience in software development including mobile, web, enterprise and virtual experiences. Our creative team is led by Rosalinda Hernandez, whose specialization is culture – designing our products from a critical cultural lens and examining the relationship between humxn experience and technology.

YOU CAN PLAY WIN BAKE VISIT LEARN FIGHT

Our Platforms

Our Work

Red Iron Labs

LAND ACKNOWLEDGEMENT

Red Iron Labs is grateful to Elder Sheldon First Rider for helping us in our land acknowledgement.

In the spirit of reconciliation, we honour and acknowledge Mohkinstsis and the traditional Treaty 7 territory of the Blackfoot Confederacy, Siksika, Kainai and Piikani, as well as the Stoney Nakoda and Tsuut’ina Nations. We acknowledge that this territory is the home to the Metis Nation of Alberta, Region 3 within the historical Northwest Metis homeland. We are grateful for the traditional Knowledge Keepers and Elders who are still with us today and those who have gone before us. We acknowledge all Nations, Indigenous and non, who live, work and play and help us steward this land, honour and celebrate this territory.

Our Philosophy Culture Vision Values Ideology

We view technology as an extension of our community centered activism where we have the opportunity to create welcoming, inclusive, accessible spaces for all through our games, projects and VR simulations. Gaming is in our DNA and we have leveraged our skillset to apply game theory to educating and creating meaningful experiences. We believe that if you can dream it we can build it, and if we build it they will come.

Alberta has a dynamic, innovative economy that is building upon its strong resource development roots to position itself as the fastest growing Canadian tech hub. It is going through a re-birth of sorts, shedding its old identity and opening itself up to a whole new way of doing business. RIL is part of the new way of doing business.

  1. We are a woman-led company focused on incorporating innovative design through an intercultural lens.
  2. We actively work with  community members to find leverage points for inclusive design.
  3. We advocate for building a stronger digital movement in Alberta, particularly in the games and XR space.

We are mindful of our impact and in our projects, actively committed to equity in technology and economic reconciliation, and are guided by:

Truth and Reconciliation Call to Action #92 for Economic Reconciliation:

  1. Build respectful relationships and meaningful consultation with Elders and Indigenous communities for inclusive user experience design.
  2. Provide training and support to Indigenous youth (and non-youth) for equitable access to jobs, training, and education opportunities in the tech sector.
  3. Provide education to our team on the history and legacy of residential schools through skills-based training in intercultural competency and anti-racism.

United Nations Sustainable Development Goals:

MISSION

To create immersive experiences that challenge the status quo, are culturally disruptive, and empower humxns.

VALUES

Courage over confidence: Take chances, think differently, experiment, fail and learn.

VISION

Our products are building blocks that facilitate customization and support the adoption of virtual reality. 

WHO WE WORK WITH

Red Iron Labs - Blackfoot Language Revival
Red Iron Labs - 4 Seasons Transportation
Red Iron Labs - 3D Media
Red Iron Labs - Fletcher Community College
Red Iron Labs - Hone Virtual Education
Red Iron Labs - ExxonMobil
Red Iron Labs - United Vision Logistics
Red Iron Labs - Shell
Red Iron Labs - Heavy Industries
Red Iron Labs - Dimitra
Red Iron Labs - IndigeSTEAM
Red Iron Labs - Lousiana Economic Development
Red Iron Labs - Lethbridge College
Red Iron Labs - AMAAS
Red Iron Labs - Metaplex
Red Iron Labs - Zuldaxx
Red Iron Labs - University of Calgary
Red Iron Labs - Red Deer Polytechnic
Red Iron Labs - SAIT
Red Iron Labs - CFD
Red Iron Labs - TEDXYYC
Red Iron Labs - Calgary Fire Department
Red Iron Labs - Tile Stone Source
Red Iron Labs - Calgary Police
Red Iron Labs - Youthlink
Red Iron Labs - VEERUM
Red Iron Labs - Alberta Health Services
Red Iron Labs - Ziing Final Mile
Red Iron Labs - Foothills Medical Centre
Red Iron Labs - Writers Guild of Alberta
Red Iron Labs - Snapshot Studios
Red Iron Labs - Alberta Wheat and Barley
Red Iron Labs - Business On Camera
Red Iron Labs - Calaway Park
Red Iron Labs - Exhibit Studio

Our Difference

Red Iron Labs

MOTION CAPTURE STUDIO

We created our motion capture studio with one goal in mind: To deliver an outstanding...

VOLUMETRIC STUDIO

Built in the Northwest quadrant of Calgary, our very first volumetric studio is dedicated to...

VOICE ARTISTS

Our simulations are capable of being translated in over 20+ languages, and are powered by...

What's New?

Server Migration & Email Outage Restored

Email outage restored! Over the last 9 years, our website and company has grown considerably. I’m proud to announce we’ve moved to our own high-end dedicated hardware for our website (yay!!) and much faster and better systems as we continued to outgrow the service capacity of our original web-host.

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